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| General Articles | Logo File Formats & Technical Help | Designer Corner | Design Glossary | FAQ Logo Design Canada > Design Articles & Help Pages > Design Glossary > Logo Footprint |
| Logo footprint |
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The 'footprint' (the physical boundaries that are required for reproduction) of your logo design is often overlooked when inexperienced designers are developing their first logos. Using a footprint effectively is sometimes key to a logos success. Simply put, you can imagine your new logo's footprint as a bounding box around the minimum area needed to reproduce your logo. Let's take a look at the Links logo and its footprint:  When designing a logo it is important to keep in mind 'trailing elements' of your logo - that is, parts of your logo that extend beyond the main image area. Take a look at the Links logo above. This logo features a large trailing element (the star) that extends beyond the main area of the logo. This trailing element affects the logo's footprint quite dramatically and affects the size of the logo when used in artwork where the width of the logo is a factor. Let's take a look at another logo, this one with a square aspect ratio and more orthodox footprint. .
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